See this film program: The Art And Technique of the American Commercial @ the ICA

Published Nov 30 2011, 12:00 PM by Peter Keough

Sometimes it seems like the only thing worth watching on TV these days are the ads. Here's a chance to watch a bunch of the best without being bothered by the lousy programming. The ICA presents The Art And Technique of the American Commercial, a collection of the winners of the 20th annual Association of Independent Commercial Producers awards. They include spots for Nike, Volkswagen, Allstate, Levi's, FedEx, Old Spice, and American Express competing in one or more of the 26 categories, including visual style, performance, animation, and original music. The Institute of Contemporary Art is at 100 Northern Ave, Boston | Thursday, December 1 @ 7 pm | $10; $8 students | 617.478.3100 or icaboston.org.